As the content strategist at Estately I created our content marketing plan, wrote hundreds of articles for the Estately Blog, and successfully pitched our work to hundreds of news outlets. I've written serious articles about home buying, data-heavy posts about the real estate market, and viral posts mapping odd Google searches and zombie apocalypse survivability odds.
U.S. States Most And Least Likely To Survive The Zombie Apocalypse
I wrote this Estately article comparing each U.S. state using 11 separate metrics to measure readiness for a zombie apocalypse. The post had over 200,000 Facebook likes, was written about on hundreds of sites, and was featured on dozens of evening news broadcasts.
You Won’t Believe The Questions Each State Googles More Than Any Other State
Before everyone under the sun copied this style of article, I first created a variety of these maps for Estately using data from Google Trends. They were incredibly popular, shared widely on social channels, and I still get emails from reporters asking if I'm coming out with more.
Seattle-Area Real Estate Prices by Link Light Rail Stop
I created the concept, compiled the data, wrote the article, and collaborated with a designer to create this study/map of Seattle home prices near Link light rail stops. It was covered buy a variety of news outlets and was written up on the front page of The Seattle Times.